Helping your business through COVID‑19
We know this is a difficult time for businesses everywhere, so we’ve gathered some useful resources to help you navigate the challenges of this pandemic. Whether you’re a small retailer or a global brand, these tools can help you adapt to uncertainty and keep your customers informed and aware.
Our COVID‑19 Retail Guide
This guide provides recommendations to help manage your business as needs evolve, evaluate and adjust your marketing, and be there for your customers as they adapt.
Get the guide7 Articles in this collection
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See rising consumer interests during COVID‑19
Explore the fastest rising retail categories in Google Search.
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Improve your online customer experience with Grow My Store
Grow My Store gives you a free personalized report to help you discover how to improve your omnichannel customer experience.
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How to adapt your retail strategy when a website is your primary storefront
8 strategies that retailers can apply to provide their customers with relevant, frictionless, and helpful shopping experiences right now.
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Resources for small businesses impacted by COVID‑19
Manage your small business through COVID-19 with these steps you can take today.
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Navigating your campaigns through COVID‑19
Find some considerations for evaluating your Google Ads strategy and adapting to dynamic market conditions.
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What retailers can do right now to be there for customers
Strategies and examples you can apply today to help shoppers navigate this dynamic environment.
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How to stay on top of market trends in a dynamic environment
10 tips for using Google Trends to keep up with people’s needs in a rapidly changing market.